“For a guy running such a beautiful website, Ben Silbermann looks like hell.”
When he moves, it is with the economy of a marathon runner trying to conserve every last bit of energy on the eve of a big race.
Sharp coded much of the site sitting in a Whole Foods on the Upper West Side of Manhattan while Silbermann, Sciarra, and a single engineer worked from a dingy apartment in Palo Alto.
“Practice moderation in your pinning,” the article advised, “but enjoy the crafty, creative spirit of Mormonism.”
One notable exception: Jane Wang, who has the largest follower count on the service—3.4 million—and happens to be Silbermann’s mother. “My mom does not get paid to pin things,” Silbermann says with a chuckle.
It’s sometimes hard to tell whether Silbermann is being sincere or coy when he says things like this, but one thing is for certain: He is not callow.
I try some of these theories out on Silbermann, who demurs, obfuscates, cracks wise, and generally prattles on about the need to focus on his product.
Could you imagine if Mark Zuckerberg’s mom had the most Facebook friends?!?